a lifestyle boutique located in historic idaho falls


396 PARK AVE, IDAHO FALLS, IDAHO 83402

Poppy No. 77 is more than a boutique—it’s a carefully curated collection of things we genuinely love. Our storefront opened in 2021 and has become a destination for beauty, apparel, gifts, vintage-inspired finds, and little luxuries you didn’t know you needed. Come wander, browse, and leave with something special.

Physical Gift Card in hand, avalible at store
Assorted gold jewelry available in store
Poppy No. 77 Employees at Cash register
Poppy No. 77 Lip Balm in Cardboard Tube in pocket
Model wearing sweatsuit
Assorted rings available in store
Come see us!

396 Park Avenue
Idaho Falls, ID 83402

Monday – Friday 11AM – 6PM
Saturday 10AM-7PM
Sunday Closed
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New arrivals, sales & the occasional surprise.

Follow along on Instagram for daily updates from the shop floor.

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@poppyno77

Directly from our Instagram

The sweetest little shop in downtown Idaho Falls — I never leave empty-handed.

— A happy regular